We help businesses grow with meaningful branding, performance focused marketing, and clear strategies that convert attention into real results.

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Ad Campaigns & Performance Marketing

We run data-driven ad campaigns across Meta, Google, YouTube, and LinkedIn — focused on generating leads, sales, and measurable ROI for your business.

Services

Ads Campaign Management

Category

All types of paid advertising campaigns across search, social media, display, video, and performance marketing platforms.

Platforms We Work On

  • Google Ads (Search, Display, YouTube)

  • Meta Ads (Facebook & Instagram)

  • LinkedIn Ads

  • YouTube Ads

  • Performance & Lead Generation Campaigns

Timeline

Ad campaigns work in phases and improve with optimisation.

  • Campaign Strategy & Setup: 3–5 days

  • Campaign Launch: Within 5–7 days

  • Initial Optimisation Phase: 7–14 days

  • Performance Scaling: 3–4 weeks onwards

Ad performance depends on budget, industry competition, creatives, and landing pages.

Ads Campaign Process

Business & Goal Understanding

We understand what success looks like for you.

We define:

  • Campaign objective (leads, sales, traffic, awareness)

  • Target audience & location

  • Budget & timeline

  • Platform selection

📌 Outcome: Clear campaign goal & direction

Audience & Market Research

We research who to target and how.

Includes:

  • Audience segmentation

  • Interest & behaviour targeting

  • Competitor ad analysis

  • Funnel stage planning

📌 Outcome: High-intent audience setup

Ad Creative & Copy Strategy

We design creatives that stop the scroll.

Includes:

  • Ad copywriting

  • Visual & creative direction

  • CTA strategy

  • Multiple ad variations for testing

📌 Outcome: Conversion-focused ads

Campaign Setup & Tracking

We set up campaigns with proper tracking.

Includes:

  • Campaign & ad set structure

  • Pixel & conversion tracking

  • Budget & bidding strategy

  • Landing page alignment

📌 Outcome: Data-ready campaign launch

Launch & Optimisation

We monitor and optimise continuously.

Includes:

  • A/B testing

  • Audience & creative optimisation

  • Budget reallocation

  • Cost-per-result optimisation

📌 Outcome: Improved performance over time

Reporting & Scaling

We analyse results and scale what works.

Includes:

  • Performance reports

  • Insights & recommendations

  • Scaling winning ads

  • Strategy refinement

📌 Outcome: Sustainable campaign growth

Ads Campaign Deliverables

  • Campaign strategy & funnel plan

  • Ad account setup & structure

  • Creatives & ad copies

  • Conversion & pixel tracking

  • Ongoing optimisation

  • Performance reports

Lead Generation vs Sales Campaigns

Understanding the difference helps set the right expectations.

Lead Generation Campaigns

Best for service-based businesses.

Objective

  • Collect enquiries, calls, or form submissions

Common Platforms

  • Google Search Ads

  • Meta Lead Ads

  • Landing Page Funnels

Focus

  • Cost per lead

  • Lead quality

  • Follow-up readiness

Best For

Agencies, consultants, gyms, real estate, local businesses

Sales / Conversion Campaigns

Best for e-commerce & product-based businesses.

Objective

  • Direct purchases or conversions

Common Platforms

  • Google Shopping & Search Ads

  • Meta Conversion Ads

  • Retargeting Campaigns

Focus

  • Cost per purchase

  • Return on ad spend (ROAS)

  • Funnel optimisation

Best For

E-commerce brands, D2C products, online stores

Custom Ads Pricing

Every ad campaign is different — and so is its pricing.
At S3RA Media, we follow a custom, performance-focused pricing model based on your business goals, scale, and campaign complexity.

How Ads Pricing Is Determined

Ad management pricing depends on:

  • Advertising platform(s) used
  • Campaign objective (leads or sales)
  • Monthly ad spend
  • Number of campaigns & ad sets
  • Creative requirements (copies, visuals, videos)
  • Tracking & funnel complexity
  • Level of optimisation & reporting

What Our Ads Management Fee Covers

  • Campaign strategy & planning
  • Ad account setup & structure
  • Audience & keyword research
  • Ad copy & creative direction
  • Conversion & pixel tracking
  • Continuous optimisation
  • Performance reporting & insights

Ads Pricing Models We Offer

  • Monthly ad management
  • Campaign-based pricing
  • Performance & scale-based management

 

Final pricing is shared after requirement discussion.

Ads Pricing Flow

  1. Requirement & goal discussion
  2. Platform & budget evaluation
  3. Custom campaign strategy
  4. Pricing & deliverables shared
  5. Campaign launch & monthly optimisation

Important Notes

Ad spend is paid directly to the platform (Google, Meta, etc.)

Our fee is separate from ad spend

No long-term lock-ins unless agreed

Transparent scope & reporting

Monthly Ads Management Flow

We manage ads in monthly optimisation cycles for consistent performance.

Week 1: Strategy & Setup

  • Campaign planning & structure
  • Audience & keyword setup
  • Ad creatives & copy creation
  • Conversion & tracking setup

Week 2: Launch & Testing

  • Campaign launch
  • A/B testing creatives & audiences
  • Initial performance monitoring

Week 3: Optimisation

  • Pause low-performing ads
  • Scale winning creatives
  • Budget & bid adjustments
  • Funnel improvements

Week 4: Reporting & Scaling

  • Performance analysis
  • Insights & recommendations
  • Scaling strategies
  • Planning next month’s roadmap

Why Our Ads Management Works

Data-driven decisions

Continuous testing & optimisation

Clear communication & reporting

Focus on ROI, not vanity metrics

Ads FAQs

How quickly can ads start giving results?

Ads can start generating traffic or leads within days of launch. However, optimal performance usually improves after 1–2 weeks of data and optimisation.

Do you guarantee leads or sales?

No agency can ethically guarantee results. We focus on strategic targeting, strong creatives, and continuous optimisation to maximise ROI.

Is ad spend included in your pricing?

No. Ad spend is paid directly to the platform (Google, Meta, etc.). Our fee covers strategy, setup, management, and optimisation.

What budget do I need to start ads?

Budgets vary by industry and goal. We recommend starting with a testing budget, then scaling based on performance.

Which platform is best for my business?

It depends on your audience and objective. We select platforms based on data, industry trends, and campaign goals, not assumptions.

Do you provide reports?

Yes. You receive clear performance reports with insights, metrics, and next-step recommendations.

Let’s Scale Your Ads Profitably

Tell us your goals, budget range, and target audience — we’ll design a custom ads strategy, timeline, and pricing plan that makes sense for your business.